AI Prompting Course

Master the Art of Prompt Engineering

Module 4Lesson 3
15 min

The CRISPE Framework

CRISPE (Capacity/Role, Insight, Statement, Personality, Experiment) was developed by OpenAI and balances structured analytical thinking with exploratory experimentation.

Components

  • Capacity: Set the model's role or capability (e.g., expert analyst)
  • Insight: Focus on surfacing a core idea
  • Statement: Frame the core output
  • Personality: Add tone control
  • Experiment: Leave space to iterate and improve

When to Use CRISPE

This framework is especially powerful for teams running live tests, evaluating message variants, or building AI that aligns with brand personality. It goes beyond reactive replies to explore multiple paths to resolution.